R&B/Hip Hop

R&B/Hip Hop

SpinMedia is a digital publisher concentrated in the US which owns many genres of music similar to mine, such as Pop and Hip Hop websites including Spin, Buzznet, Idolator Stereogum and VIBE. I think that SpinMedia would be a good organisation to publish my music magazine as they fixate on the artist who is being featured and their music and they would include some behind the scenes interviews too give their readers an insight of the artist’s life, which is classed as their unique selling point.

The genre I have decided my music magazine is R&B/Hip Hop, the main reason why I chose this type is because I personally listen to a lot of R&B music and I thought it would be easier to research information about their magazines. A majority of R&B target audience are16 to late 30’s; this could be because of the explicit lyrics in some of the songs. It is usually females that are attracted to R&B music because female R&B artists stereotypically make songs about being in love or heartbroken – this is something that will appeal greatly to teenage girls and young adults. The fast paced R&B songs will also involve a lot of fashion and the synergy of music and fashion is something that will also attract females and some men because if they are into that sort of music they are usually also interested in fashion.

The target audience of R&B males is majorly made up of females because they are portrayed in a very sexual way, through their nudity and lyrics. Females will find this appealing because usually they will also be physically attracted to the male artists. However some males will be attracted to the jewelry, women with minimum clothing and wealth in these videos. These teenagers are also usually from a black background because R&B comes from soul which would be something a majority of the young adults parents would have listened to.